Bike shop website design for parts that fit.
Riders buy tubes, tyres, chains and kit online when the site makes it obvious what fits their bike. DIGITALON builds WooCommerce stores that organise a bike shop's range by what it fits, for shops across Australia, at a price fixed before work starts.
Parts sell when the fit is clear.
Many of a bike shop's online orders are small: a tube with the right valve and size, brake pads for a particular calliper, a chain with the right number of speeds, a jersey that fits. Each one depends on a detail the rider has to match to their own bike, and a website that makes them guess sends them to a large online retailer, or back to your counter with the old part in hand.
We build the parts side of a bike shop around that detail. Wheel size, drivetrain speeds, brake type and axle standard become product attributes riders can filter by, compatible parts are linked to each other, and clothing sizes are options with their own stock. Accounts remember what a rider bought last time, and shipping rules know the difference between a valve cap and a wheelset.
Will it fit my bike?
Every part has a standard it must match, so riders check that before the price.
- Wheel size and tyre width
- Speeds, brake type and axle
- Clothing size and fit
Make the match obvious.
The answer belongs on the product page, not in an email to the shop.
- Attributes riders can filter
- Compatible parts linked
- Past orders easy to repeat
What a bike shop's parts store needs.
Parts, accessories and clothing are what riders come back for between bikes. Complete bikes, frame sizing and the workshop are covered on our bicycle shop website design page.
Compatibility as filterable attributes
Wheel size, tyre width, drivetrain speeds, brake type and axle standard are set up as product attributes, so a rider can narrow a long list of tubes to the few that fit. Filters and categories come with Standard; live product search arrives with Premium.
Parts linked to what they fit
WooCommerce's linked products put the matching cassette beside the chain, the right pads beside the brake and the valve adaptor beside the pump, so a rider who finds one part sees the others the job needs before checkout.
Clothing sizes with their own stock
Jerseys, knicks, gloves and shoes are variable products: each size and colour is a variation with its own stock count and photo, and a size chart sits beside the options so riders can check the fit before they order.
Consumables riders buy again
Tubes, chain lube, brake pads and sealant run out. Customer accounts with order history, from Standard, let a rider find last month's order and buy it again, and a wish list keeps the upgrade they are saving for in view.
Shipping by size, weight and type
A valve cap and a wheelset should not cost the same to send, so Standard's advanced shipping rules charge by weight, location or cart value. E-bike batteries can have their own shipping class, with the services your carrier accepts agreed at scoping, and pickup in store can sit alongside.
Supplier data, imported with care
Many distributors supply product files with part numbers, descriptions and images. We can import them so the catalogue is not typed by hand, after checking which attributes the file holds; the import is scoped and quoted before work starts.
Bike shop website packages and prices.
Three one-off build prices. A parts and accessories range usually needs Standard for filters, accounts and shipping rules; Premium adds live search, product compare and more ways to pay.
Basic
A simple online shop with everything it takes to sell properly.
$4,990One-off build price
- 6 pages: home, about, contact, shop, cart and checkout
- Mobile optimisation
- Card and PayPal payments
- Flat-rate or free shipping
- WordFence firewall and SSL certificate
- Links to your social media
- Nightly backups
Standard
A professional store for a real catalogue, with accounts and automation.
$5,990One-off build price
- 10 website pages
- Everything in Basic, plus
- Search engine optimisation (SEO)
- Customer accounts and order history
- Product filters and categories
- PDF invoices and packing slips
- Wish list and discount coupons
- Advanced shipping rules
- Google Analytics
- 1:1 website training
Premium
For stores pushing on sales: more ways to pay, find and follow an order.
$7,990One-off build price
- 20 website pages
- Everything in Standard, plus
- AI search optimisation (GEO)
- Mega menu
- Apple Pay, Google Pay and Afterpay
- Shipping cost calculator and order tracking
- Live product search and product compare
- Blog
- Your CRM integrated
Hosting, your domain, your payment provider’s transaction fees and ongoing maintenance are separate. The page counts are website pages, not a product limit: catalogue size, product imports, migrations and custom integrations are agreed and quoted before work starts. Compare every inclusion and the optional features on eCommerce pricing, or see website design packages if you do not need a shop.
Your store, your hosting, your login.
Every DIGITALON store is a custom WordPress and WooCommerce build. WooCommerce is free and open source, takes no commission on your sales and runs on hosting you choose, with the administrator login yours from day one.
The shop and the pages that bring shoppers to it live in one WordPress site, edited the same way. You can run it yourself, or hand the updates to the team that built it.
No platform commission
Your payment provider charges its transaction fee. WooCommerce itself takes no percentage of your sales and has no monthly platform fee.
Hosting you choose
Keep your own host, or use our managed WordPress hosting, sized for the catalogue and the traffic you expect.
Care after launch
Our maintenance packages cover plugin and WooCommerce updates, backups, security checks and support.
One Australian team
The people who scope, design and build the store are the people who answer your questions, from Wurtulla on the Sunshine Coast.
From brief to first order.
A basic store usually takes two to three weeks. Extra features and integrations add time, and we tell you how much before we begin.
Scope and price
We agree the pages, catalogue, features and search work, then confirm the package, any extras and the payment stages in writing.
Design
You see the design and sign it off before the build starts, while changing a layout is still quick.
Build and test
Products, payments, shipping and tax are set up in WooCommerce, then tested with real orders on a phone and a desktop.
Launch and hand over
We go live and hand over your administrator login. Standard and Premium include one-to-one training on your own store.
Online stores we have built.
These are stores and online sales sites our team designed and built. They show completed work, not a promise of the same result for every business.
Beauty & skincareNatural Skincare Shop
FurnitureOffice Furniture Shop
Made to orderCustom Vinyl Lettering
Books & consultingLegal Consulting & Author
Retreats & coursesHoffman Process Australia
CoursesOnline English TeachingThe client view.
I was very impressed as they were very responsive and helpful as I was a newbie. Good communication with Sabrina who took the time to explain all the process and gave some tips.
Bike shop parts and accessories questions.
Compatibility, reorders, clothing, shipping, price and upkeep.
Ask us about your storeWhat does a bike shop website with a parts catalogue cost?
A custom WooCommerce store costs $4,990 for Basic (6 pages), $5,990 for Standard (10 pages) or $7,990 for Premium (20 pages), as a one-off build price. Loading a large parts range from a distributor file, or connecting your point-of-sale system, is quoted before work starts.
Compare the three side by side on our eCommerce pricing page.
Do the bike shop website prices already include GST?
Yes. All three prices are in Australian dollars with GST included, and the GST is shown on your invoice. Hosting, your domain and your payment provider's fees are separate costs.
Can riders filter parts by wheel size, drivetrain speed or brake type?
Yes, with Standard or Premium. Each standard is set up as a product attribute, such as 700c or 29-inch wheels, 11 or 12 speeds and disc or rim brakes, and category pages let riders filter by them. Premium adds live product search, which shows matching parts as the rider types.
How do we show which parts and accessories go together?
WooCommerce links related products to each other, so a chain page can show the cassettes and tools that suit it, and the cart can suggest a matching item before checkout. Clear compatibility notes in each description cover the cases an attribute cannot, such as a part that only fits certain frames.
Can regular riders reorder tubes, chain lube and brake pads quickly?
Yes. Standard and Premium include customer accounts with order history, and WooCommerce can put a completed order's items back in the cart in one step, so a regular rider does not search for the same tube twice. Guest checkout stays open for first-time buyers.
Can we sell cycling clothing in several sizes and colours?
Yes. Each garment is one product with a variation for every size and colour, each with its own stock count and photo, so shoppers can only order a size you have. A size chart can sit beside the options on every clothing page.
How do we ship wheels, small parts and e-bike batteries?
By weight, size and type. Every package includes flat-rate or free shipping, and Standard adds rules by weight, location and cart value, so a set of brake pads and a wheelset are charged differently. Premium adds a shipping cost calculator and order tracking, and live Australia Post, Sendle or courier rates are a quoted add-on.
Carriers set their own rules for lithium batteries, so e-bike batteries can have their own shipping class, offered only with the services your carrier accepts or pickup from the shop; we agree those rules at scoping.
Which package suits a shop that mostly sells parts and gear?
Standard suits most: product filters and categories, customer accounts with order history, a wish list, advanced shipping rules, and keyword research with on-page SEO. Premium adds AI search optimisation (GEO), live product search, product compare, Apple Pay, Google Pay and Afterpay, and order tracking. Basic suits a small accessory range with simple shipping.
Can a distributor's spreadsheet fill our parts catalogue?
Usually, yes. We check the file first to see which part numbers, attributes and images it holds, then quote the import before work starts. A basic store takes two to three weeks; a large import or a stock link to your point-of-sale system adds time, and we agree the schedule with the price.
Who keeps the parts catalogue and website running after launch?
You do, or we do. You get the administrator login and own the store, so staff can add parts, change prices and process orders, with one-to-one training in Standard and Premium. Our maintenance packages and managed WordPress hosting cover updates, backups and security if you would rather hand them over.
Let's put your parts range online.
Tell us which brands and distributors you stock, roughly how many parts you want online and how you ship now. We will match that to a package, price any import or point-of-sale link separately, and confirm a fixed price and start date. Our team works from Wurtulla on the Sunshine Coast for bike shops Australia-wide.
