eCommerce website pricing.
Clear from the start.

Custom WooCommerce stores from $4,990, designed and built by DIGITALON on the Sunshine Coast for businesses across Australia. Compare three one-off packages and see exactly what each price includes.

5.0 Google rating
AI & GoogleSearch optimised
100%Australian team
2–3 weeksTo a basic store

What your eCommerce
website price pays for.

A store designed for your customers, with the pages, checkout and features your business needs. Start with Basic, add Google search optimisation at Standard, or choose Premium for AI search optimisation and advanced shopping features.

  1. 01Mobile firstDesigned at phone width first, where most shoppers arrive.
  2. 02Google search optimisedKeyword and category research is included from Standard.
  3. 03AI search readyPremium adds structured content for AI search engines to understand.
  4. 04Custom eCommerce developmentA WooCommerce store coded for your products, never a template.

WooCommerce pricing.
A store you own.

Your eCommerce website price covers a custom WordPress and WooCommerce build. You own the finished store, can edit it yourself and can choose the hosting that suits your business.

WooCommerce core is free and takes no commission on your sales. Allow separately for hosting, your domain and your payment provider’s transaction fees, plus any ongoing maintenance or optional extensions you choose.

Because it is WordPress, the shop and the words that bring people to it live in one place, edited the same way, by you, with the administrator login yours from day one.

eCommerce website prices,
in three sizes.

Basic, Standard and Premium are built by the same Australian team. Each is a one-off build price in AUD. Choose the pages and features that fit your store; custom requirements are quoted before work starts.

Basic

A simple online shop with everything it takes to sell properly.

$4,990One-off build price

  • 6 pages: home, about, contact, shop, cart and checkout
  • Mobile optimisation
  • Card and PayPal payments
  • Flat-rate or free shipping
  • WordFence firewall
  • SSL certificate
  • Links to your social media
  • Nightly backups
Choose Basic
Most popular

Standard

A professional store for a real catalogue, with accounts and automation.

$5,990One-off build price

  • 10 website pages
  • Everything in Basic, plus
  • Search engine optimisation (SEO)
  • Customer accounts and order history
  • Product filters and categories
  • PDF invoices and packing slips
  • Wish list
  • Advanced shipping rules
  • Discount coupons
  • Google Analytics
  • 1:1 website training
Choose Standard

Premium

For stores pushing on sales: more ways to pay, find and follow an order.

$7,990One-off build price

  • 20 website pages
  • Everything in Standard, plus
  • AI search optimisation (GEO)
  • Mega menu
  • Apple Pay, Google Pay and Afterpay
  • Shipping cost calculator
  • Order tracking
  • Live product search
  • Product compare
  • Blog
  • Your CRM integrated
Choose Premium

What is included
in the price.

Your eCommerce website price includes the design, WooCommerce build and the essentials below. SEO starts at Standard and AI search optimisation at Premium. Ongoing hosting and maintenance are separate; we confirm the full scope and costs in your quote.

Built into your store 12essentials covered in your store setup

Know what is included before you start.

Award-winning design

Designed by an award-winning Sunshine Coast team, not assembled from a bought template.

Australian local support

Everybody who answers you is on the Sunshine Coast, in your own working hours.

Search-friendly foundations

A clear page structure on WordPress. Keyword research and on-page SEO are included from Standard.

Self-editable content

You get the administrator login and can change any word, price or photo yourself.

All software licences

Plugin licences for the agreed build are included. Optional extensions and any renewal costs are set out in your quote.

Nightly backups

Backup setup for your store, with nightly cloud copies on our managed hosting plan.

24/7 security monitoring

Security monitoring is set up for the store. Ongoing management is covered by your chosen hosting or maintenance plan.

WordFence firewall

Installed and tuned to your store, rather than switched on and left at its defaults.

SSL certificate

HTTPS on every page. Not optional once you are taking payments.

Royalty-free stock images

Any stock image we use on your store is included, at no extra charge.

Smart image compression

Product photos compressed automatically and served as WebP or AVIF, so pages load faster.

Social media links

Your store connected to every channel you actually run, so the brand holds together.

Extra features.
Quoted before we build.

Some features below are already included in Standard or Premium. For anything outside your package, shortlist what you need and we will quote it separately. Product imports, subscriptions and custom integrations are scoped to your store.

Any package, any time 15add-on features, each quoted on scope before we begin

Start small. Add what sells.

Ask us about these

Mega menu

One dropdown that shows the whole catalogue at once, so a shopper reaches any category in a single move instead of three.

Wish list

Customers save what they are not ready to buy and come back to it. It also tells you what is wanted before it is bought.

Live search

Results appear as they type, on the same page. Type “red lipstick” and the products are there before the phrase is finished.

Product compare

Two or three products side by side on price, specification and reviews, so the decision gets made on your site rather than somewhere else.

Cart abandonment recovery

An automatic reminder to the people who filled a cart and left. Most carts are forgotten rather than rejected, and this is how you get them back.

Exit intent pop-up

When the pointer heads for the close button, one last offer appears — a discount code, a free guide, a reason to stay a minute longer.

Shipping tracking

The order number is matched to the carrier’s tracking number, so customers follow their parcel from your store instead of ringing you about it.

Dynamic pricing and discounts

Rules instead of manual edits: spend over $100 and $30 comes off, buy three and the third is cheaper, this category is reduced all week.

Best-selling, recent and featured

A curated page that puts your strongest products in front of the shopper who cannot decide what to look at.

Top-bar sale pop-up

An announcement strip across the top of the store. Hard to miss while the sale is on, one switch to turn off when it ends.

Out-of-stock prediction and notice

Stock levels shown before the checkout and a warning when something is about to run out, so nobody finds out after they have paid.

Email marketing integration

Customer emails collected at checkout flow into Mailchimp, Klaviyo or whichever platform you use, ready for the next campaign.

Top-level store security

Payment and customer data handled to Australian requirements by an Australian team, with the firewall, monitoring and certificates already in place.

Cloudflare global CDN

Your store served from the nearest of hundreds of locations worldwide, so a customer in Perth waits no longer than one down the road.

Infinite scalability

Cloud hosting that grows for a sale and shrinks afterwards, so a Black Friday spike neither takes the store down nor costs you all year.

The client view.

5.0

Google rating

What attracted us in particular to DIGITALON is their promise to make sites that work, and they absolutely delivered on this.
Emma MacCulloch / Google review
“I was very impressed as they were very responsive and helpful as I was a newbie. Good communication with Sabrina who took the time to explain all the process and gave some tips.”
Amandine Barrois / Beauty industry online store
“They completed my website much faster than the promised schedule of other web developers in Sydney or Melbourne. They were able to customise nearly every aspect according to my comprehensive specifications.”
Ezzura Tax / Google review
“Your expertise in web design, SEO, and so much more is amazing. Thank you for listening so carefully to our brief, for delivering digital solutions seamlessly, and for being so easy to communicate with.”
Charmaine Cowling / Haven Yoga Studio

We build.
You sell.

Five steps from the first conversation to your first order. You see the work at each one, and nothing goes live until you have tried it yourself. Two to three weeks from start to a basic store; extra integrations add to that, and we tell you how much before we begin.

Start my store
  1. Step 01

    Scope and price.

    We agree the pages, catalogue, features and search work your store needs, then confirm the package, any extras and payment stages in writing.

  2. Step 02

    Design.

    You see the design and sign it off. Changing a layout at this point costs an email; changing it later costs a rebuild.

  3. Step 03

    Build.

    Products, payments, shipping rules and tax set up properly on WordPress and WooCommerce, with your content in place.

  4. Step 04

    Test.

    Real test orders through every payment method and every shipping rule, on a phone as well as a desktop.

  5. Step 05

    Launch and train.

    We go live and hand over your administrator login. Standard and Premium include one-to-one training on your own store.

eCommerce website pricing
questions, answered.

Compare the build price, ongoing costs and the features that change your quote. If you are unsure which package fits, we can work through your catalogue and requirements with you.

Talk to the team
How much does an eCommerce website cost in Australia?

DIGITALON’s eCommerce website prices are $4,990 for Basic, $5,990 for Standard and $7,990 for Premium. These are one-off prices for custom WooCommerce stores with 6, 10 and 20 website pages respectively. Standard adds SEO and more shopping features; Premium adds AI search optimisation and advanced payments, shipping and product discovery.

A large catalogue, migration or custom integration can change the scope. We confirm any extra cost in writing before starting.

What is included in the eCommerce website price?

Every package includes custom design, a WordPress and WooCommerce build, mobile optimisation, card and PayPal payments, basic shipping rules, an SSL certificate, WordFence, self-editable content and the software licences for the agreed build. The cards above show the additional features in Standard and Premium.

Hosting, domain registration, payment processing and ongoing maintenance are separate costs. Your quote confirms the inclusions and any optional extension costs.

Do the prices include GST?

Yes. All prices are in Australian dollars and include GST. Basic is $4,990, Standard is $5,990 and Premium is $7,990. GST is itemised on your invoice.

Is the price one-off or monthly?

The website build is a one-off cost, and you own the finished store. WooCommerce core has no monthly platform subscription. Hosting and your domain are ongoing costs, and you can add a maintenance plan if you want us to look after the store.

What ongoing costs should I budget for?

Budget for hosting, your domain renewal and your payment provider’s transaction fees. Ongoing maintenance, premium extensions and additional development depend on what you choose. We separate these from the build price in your quote.

See our managed hosting and website maintenance packages.

Which package offers the best value for my store?

Basic suits a straightforward store with essential payments and shipping. Standard adds SEO, customer accounts, product filtering, wish lists, automation and training. Premium suits stores that need AI search optimisation, advanced payment options, live product search, order tracking and CRM integration. Start with the features your customers need rather than the largest package.

Why do eCommerce website prices vary?

The work changes with the number of pages, the catalogue, product variations, shipping rules, payment methods and integrations. A new shop with supplied content takes less work than a migration with complex data or custom ordering rules. Our three packages make the standard inclusions clear; extra work is quoted to the agreed scope.

How many products can I have at these prices?

The 6, 10 and 20 figures on the cards refer to website pages, not a product-upload allowance. We agree the catalogue size, product types, variations and who supplies or imports the product data before quoting. Large imports or complex catalogues may need additional work.

Is SEO included in the price?

Every store has a search-friendly WordPress structure. Standard and Premium include search engine optimisation, with keyword and category research and on-page work. Premium also includes AI search optimisation, often called GEO. Ongoing SEO after launch is a separate service; rankings and AI citations cannot be guaranteed.

How much does WooCommerce itself cost?

WooCommerce core is free and open source. The package price pays for the design, development and setup of your store. Payment providers charge their own transaction fees, and optional extensions can have licence or renewal fees. We confirm the extensions needed for your scope in the quote.

Do payment and shipping integrations cost extra?

Card and PayPal payments, plus flat-rate or free shipping, are included in Basic. Standard adds advanced shipping rules. Premium adds Apple Pay, Google Pay and Afterpay, a shipping cost calculator and order tracking. Provider charges are separate. Carrier connections or custom rules outside the package are quoted before we build them.

Can you quote a migration or an existing store redesign?

Yes. We assess the current website, product data, customer and order records, URLs and integrations before quoting the move or redesign. The price depends on what needs to be carried across and rebuilt. Migration work is confirmed in the scope, rather than assumed to be included in a standard package.

How are custom features and integrations priced?

We quote the work before starting it. Premium includes CRM integration within the agreed scope; accounting connections, subscriptions, wholesale pricing and other custom features depend on your systems and requirements. Use the feature shortlist above to show us what you need.

Do I need to pay the full amount upfront?

We confirm the deposit and payment stages in your written quote before the project starts. Any work outside the agreed package is priced for your approval before it is added.

How long does an eCommerce website take to build?

A basic version usually takes two to three weeks. The full schedule depends on your content, feedback, catalogue and any extra features or integrations. We agree the timing with the scope and price.

Can I edit the store myself after launch?

Yes. You receive the administrator login so you can update products, prices, images and content. Standard and Premium include one-to-one website training. You can also choose an ongoing support or maintenance plan if you would like us to handle updates.

Are these prices available across Australia?

Yes. DIGITALON is based on the Sunshine Coast and builds online stores for businesses in Brisbane, Sydney, Melbourne and across Australia. The same package prices apply; your requirements determine any extra scope. See our eCommerce website development page for more about the team, platform and process.

Ready to price your store?

Start with the package that fits, then tell us about your products and any extras. DIGITALON will confirm your eCommerce website price and scope before work begins. Our eCommerce website developers design, build and support your store from the Sunshine Coast, for businesses across Australia.

Pete Moran
Pete Moran
Fantastic to work with, listened to what we needed, and also helped with SEO suggestions, very impressed, Sabrina is very transparent and up front with all costs. Highly recommend.
Alicia Were
Alicia Were
Absolutely excellent service! Sabrina was kind and approachable. She listened to everything I wanted and needed, Sabrina and her team produced exactly what I was after. Speedy turn around, thorough communication and a wonderful outcome. I would highly recommend Digitalon to anyone wanting to build a website or have any digital media designed and created.
Ernie Ng
Ernie Ng
Sabrina from Digitalon helped us the project of our clinic website revamp and I am very delighted. Sabrina went above and beyond and her work is truly outstanding. The price is also reasonable and work rate is exceptionally. Sabrina is easy to work with and is very patience with us. We will work with Sabrina for many years to come. For those of you who are considering Digitalon, you won't be disappointed. Thank you Digitalon. Dr Ernie Ng (Principal Chiropractor) Canning Vale Chiropractic
Taylord Distinction
Taylord Distinction
From the initial enquiry right through to the final handover their customer service was impeccable. Sabrina and Hoyoung met all our expectations and more while redesigning our website. There expertise is second to none, innovative & professional. We are so happy and highly recommend DigitalOn - Thank you
Ezzura Tax
Ezzura Tax
I am extremely pleased with the website developed by DigitalOn and recommend their services. They completed my website much faster than the promised schedule of other web developers in Sydney or Melbourne. They were able to customise nearly every aspect according to my comprehensive specifications. I am truly impressed with the final result of the website. It is as good or even better than those developed by famous web developers in Sydney, Melbourne and Perth. Throughout the entire process, Sabrina remained consistently friendly, patient, and helpful."
Tony Cook
Tony Cook
I have been working with Digitalon for tha past few months as they build a new Website and create Face Book pages for may existing and new businesses. It's hard to trust someone to take your hard earned business to the people, but I could not be happier with the presentation, responsiveness, and professionalism of this company. There are many companies out there that promise much, Sabrina and her team deliver. I will be happy to work with them closely in the future to stay on top of the ever changing media landscape.
WPACT Complaints
WPACT Complaints
Sisters @ NewTown Properties worked with Sabrina to create a website for our real estate business in Canberra. Sabrina listened to our requirements, clarified our instructions and offered us some fantastic ideas. Her first draft was just about perfect! With some minor additions, the second draft was just what we wanted. Sabrina offered training to us and delivered each part of the project on time. It was a pleasure working with Sabrina and Sisters @ NewTown Properties looks forward to working with her to create more digital solutions for our business soon.
Kimberley Stokes
Kimberley Stokes
Sabrina was such a pleasure to work with. Herself and the Digitalon team were very responsive and created a fantastic website for us, with the design suited for the industry we work in. They were extremely patient and worked with us to make changes throughout the process. Would 100% recommend Digitalon.
Kobi Gibson
Kobi Gibson
Sabrina and the team at Digitalon were fantastic to work with. I am by no means tech savvy and they made it easy for me to understand everything and would always call if they needed me to clarify anything. 100% happy with the website outcome!
Scott Dingle
Scott Dingle
This is a very profesional company. They really know how to increase the traffic to your web. Can't recommend them more.
Kelley Stone
Kelley Stone
Digitalon designed my logo, my stationary and the website for my business. They were really easy to deal with, and I'm very happy with the finished products.
Kelly Maxted
Kelly Maxted
We approached this company as we like to keep local if possible. We have found Sabrina to be amazing helping us at every turn from design, making great suggestions to give the new Website that "WOW" factor which I feel we now have. We are unable to suggest an improvement as there isn't any! Thank you for a great service and will recommend your services 100%
our english
our english
Honestly, DIGITALON is such a supportive organisation for our small business. Highly, highly recommend to anyone who appreciates dealing with creatives and their ideas. Always supportive and timely, no matter how small the task or issue.
Michael Clements
Michael Clements
Sabrina was absolutely fantastic offering a professional service at a price that was extremely reasonable for such a fantastic service. Sabrina also offered her professional advice and experience to assist me with my decisions and made me feel at ease when dealing with something I new hardly anything about. In comparison to a friend of mine the time it took Sabrina to complete the work and make adjustments took a third of the time as my friends design. Well done Sabrina I would highly recommend Your business (DIGITALON) and look forward to our ongoing endeavour. Mark Corder and Michael Clements
Dazza Fitness
Dazza Fitness
I had been waiting to revamp my website for a while now with a developer and came across DIGITALON. I liked how professional they looked from the get go which gave me the instant confidence they would do a good job on my website. After completion I couldn't be happier with how my website has turned out now. Thanks for the great work!
Ramona from Sunny Kids Music
Ramona from Sunny Kids Music
The knowledge and advice from the DIGITALON team saved me a lot of time and money when starting my business. I highly recommend them to people starting their own business.
Scott D
Scott D
Our company was preparing for a national relaunch and resupply into Australia of our rare disease oriented fractionated blood products. These specialist medical therapies are supplied to hospitals and health practitioners under highly regulated national contract arrangements. We looked for a local Web Development agency to support our re-launch project. With tight timelines, multiple corporate requirements and high governance and compliance standards, Digitalon was a terrific choice of supplier for the Website development component of the project. The team delivered our project exactly are requested, envisioned and planned. The team was exceptionally good to work with, responsive and supportive at all times. A high degree of trust was required and the team at Digitalon delivered perfectly. The project was completed on-time, on budget while exceeding our expectations. I hope to be able to work on other projects with the team at Digitalon and I have no hesitation in recommending their services for businesses big or small.
amandine barrois
amandine barrois
I ordered from the company a website (beauty industry) I was very impressed as they were very responsive and helpful as I was a newbie. Good communication with Sabrina who took the time to explain all the process and gave some tips. From the logo to the website construction they target straight away what I want to achieve
Definitely recommend their services
Clunie Garage
Clunie Garage
Sabrina and the team at DigitalOn provided us with a first class video intro for our channel and also helped us redesign our logo. We strongly recommend them if you are looking at improving your channel and we will be partnering with DigitalOn as we launch our website and online merchandise store.
Greg Keily
Greg Keily
I've recently started up my own business and the website that Digitalon designed for me far exceeded my expectations. I found them extremely helpful as they took me through every aspect on how my website can perform at its best for myself and my clients. Their extremely professional and educated approach really made me feel at ease and convinced that I had chosen the right company. I've heard lots of stories from friends that web designers can take a very long time with constant increased expenses blowing out their budget however Digitalon did an amazing job within our set budget and much faster than I thought. I would have no hesitation in recommending Digitalon to any business looking to make their website more professional as it's the first thing your cient will see.
Greg Keily - Director How's Your Head Space - Mental Health Hypnotherapy Practice
Trevor Lucas
Trevor Lucas
As a newbie to website construction I was definitely covering new ground, and felt a bit overwhelmed by the whole process. I liked the fact that I could see Sabrina in video presentations, though after meeting Hoyoung and seeing his passion for website design, sold me. Their feedback and assistance has been reassuring and ongoing.
Colin Dicks
Colin Dicks
Sabrina and her team at DIGITALON are efficient, honest and the best I have worked with.Thank you for making a complex journey seem so simple.
Char Serchen
Char Serchen
Sabrina and Hoyoung are amazingly talented. They gave exceptional service, listened to our needs and created a solution which was simple for clients. They went beyond our expectations and we will definitely be working with Digitalon again.
Peggy Pieper-Lucas
Peggy Pieper-Lucas
Great team, really nice to work with. Very impressed with their design work. Would definitely recommend them.
Kai Wilhelmi
Kai Wilhelmi
Digitalon were very affordable and great to deal with. Sabrina was very helpful and made the whole process very easy, and I am very happy with final result of my web page. Highly recommend..

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